Pro­mo­tion logis­tics ensure more pur­ple at Valiant Bank

Valiant stands for sim­plic­i­ty in the Swiss bank­ing mar­ket. With a com­pre­hen­sive and easy-to-under­stand offer­ing, fast solu­tions and clear process­es, Valiant is always there for its cus­tomers. Valiant relies on a reli­able and effi­cient logis­tics part­ner — and equal­ly sim­ple and clear pro­ce­dures and process­es — for the stor­age and dis­tri­b­u­tion of its pur­ple pro­mo­tion­al items.

Valiant Bank is an inde­pen­dent Swiss finan­cial ser­vices provider. It offers pri­vate cus­tomers and small and medi­um-sized enter­pris­es (SMEs) a com­pre­hen­sive and easy-to-under­stand range of ser­vices in all finan­cial mat­ters. The bank employs over 1100 peo­ple in more than 80 branch­es.

Life is com­plex enough — that’s why bank­ing trans­ac­tions should be as sim­ple as pos­si­ble. Valiant’s cre­do has also been inter­nal­ized by the Swiss dis­patch cen­ter, which has been a proud logis­tics part­ner since 2007. In order to make pro­mo­tion­al logis­tics as sim­ple as pos­si­ble for employ­ees, a web store was gen­er­at­ed espe­cial­ly for Valiant, through which all brand­ed items can be ordered eas­i­ly and con­ve­nient­ly.

Whether pig­gy banks, pens, print­ed mate­ri­als such as forms, birth­day cards or brochures — the range is main­tained in the back­end via the closed user-group web store and can be ordered by the branch­es at any time. The orders are for­ward­ed in real time to the ware­house man­age­ment sys­tem of the Swiss dis­patch cen­ter, and the items are pre­pared, packed and made ready for dis­patch on the same day. Valiant Bank par­tic­u­lar­ly appre­ci­ates the long-term coop­er­a­tion due to the uncom­pli­cat­ed and fast com­mu­ni­ca­tion as well as the high lev­el of expe­ri­ence and atten­tive­ness of the employ­ees at the Swiss dis­patch cen­ter. “The Swiss dis­patch cen­ter not only offers an impres­sive infra­struc­ture, but is also inno­v­a­tive, solu­tion- and cus­tomer-ori­ent­ed,” says Saman­tha Stauf­fer, Project Man­ag­er Mar­ket­ing Com­mu­ni­ca­tion. “Logis­tics is not one of our core com­pe­ten­cies — we don’t have the nec­es­sary human resources or the premis­es to car­ry out the logis­ti­cal tasks inde­pen­dent­ly. That’s why we looked for a suit­able part­ner and found one in the Swiss dis­patch cen­ter. The close and har­mo­nious coop­er­a­tion has meant that you could almost say that the team at the Swiss dis­patch cen­ter has been dyed a lit­tle pur­ple by the long-stand­ing part­ner­ship.

“The Swiss Dis­tri­b­u­tion Cen­ter and Valiant have a long-stand­ing and suc­cess­ful part­ner­ship. The SVZ offers a top infra­struc­ture, is inno­v­a­tive and has region­al ties. In addi­tion, Entlebuch is cen­tral­ly locat­ed and there­fore fits per­fect­ly into our mar­ket area.”

Saman­tha Stauf­fer
Project Man­ag­er Mar­ket­ing Communications/Sponsoring | Valiant

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